Maersk has started replacing IoT connectivity devices across its global fleet of refrigerated containers, with about 30% of reefers already fitted with next-generation technology.
The initiative follows the rollout of Maersk’s digital connectivity platform across 450 vessels, establishing a unified digital foundation for connected cargo services. Once completed, all reefers in the fleet will operate on the same generation of hardware, providing customers with a more consistent flow of operational data throughout the container journey.
"As real-time access and data availability grow increasingly vital for our cold chain customers, the deployment of our next‑generation IoT devices will provide them with a much more reliable data flow throughout the container journey." Bruce Marshall. Head of Reefer Cargo at Maersk
Currently, Maersk is in the process of completing the roll-out of its new digital connectivity platform aboard 450 vessels paving the way for smarter cargo tracking and management solutions in the future.
"Our fleet’s new digital platform has created a solid foundation for the future. The next step is to replace all existing IoT devices across our reefer fleet with the latest generation of technology, and we have already begun this work. After years of operating with several generations of devices, this upgrade will standardise our devices and deliver a more consistent customer experience. " Bruce Marshall , Head of Reefer Cargo at Maersk
Since 2019, Maersk has offered customers access to the visibility product Captain Peter, which enables them to monitor their cargo from the moment the goods are sealed in the container through to delivery at the final destination.
For reefer customers, confidence that data is always available is crucial. That experience will improve markedly once our entire reefer fleet is fitted with the latest generation of connectivity devices.
The upgrade will also provide the building blocks to introduce new features that will further strengthen the customer offering in the future. We want to pivot our current offering from being just a visibility product to being an intelligent tool that helps customers interpret data and provide recommended actions. Bruce Marshall , Head of Reefer Cargo at Maersk.
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